The British fashion company Dune Lonon was looking for an online marketing strategy for Germany - and we delivered. Our online marketing experts planned, devised a strategy, and optimised all actions: SEA, display advertising, and social marketing. The Result: A successful entry into a highly competitive market.
Dune London sells trendy shoes all over Europe. The German market is a big challenge due to strong competition and the relatively low budget Germans are willing to spend on shoes. Moreover, Dune London was dissatisfied with the semi-automatic translation of their campaigns and needed local expertise for social messaging and affiliate partners. A perfect job for our online marketing experts.
We conducted extensive analysis and developed personas that were specifically tailored to the German market. Our online marketing experts planned, devised a multi-channel strategy and optimised a mix of social media outreach, display campaigns, and re-targeting campaigns and supervised the performance marketing budget. This increased Dune Londons brand awareness significantly.
„We are very happy about the cooperation with netzkern during our launch in Germany. The online marketing expertise and the brand knowledge of the netzkern team help a lot in expanding our business.“Mark Blenkinsop, Digital Marketing Manager, THE DUNE GROUP